Alliance Between Wharton and INSEAD: Globalization

 (L-R) Dean of INSEAD, Gabriel Hawawani and Wharton Dean Patrick T. Harker

The Wharton School and the European graduate business school INSEAD have announced the formation of an Alliance in the global development and delivery of management education.

The Alliance combines the resources of the world's leaders in management education to deliver top quality business education to postgraduate candidates and executives across four dedicated campuses: Wharton's campuses here and in San Francisco, and those of INSEAD in Fontainebleau France, and Singapore.

In a joint statement, the deans of Wharton and INSEAD cited the demands of fast-paced, multinational companies for superior global education, as the driver behind their decision to form the Alliance.

Dr. Patrick T. Harker, dean of the Wharton School, said "We are creating a model for delivering business education in a global environment that is changing profoundly, with technology-enabled learning as a critical component. It is an opportunity for our respective faculty and students to have greater access to the world, and in turn, the world will have greater access to the offerings of the two Schools."

"Tomorrow's market leaders in management education must have global reach and be part of a global and lifelong business education and knowledge network," said Gabriel Hawawini, dean of INSEAD. "INSEAD and Wharton share a common vision of the opportunities available in business education. With our respective leadership positions around the world, our goal is to deliver a business education unmatched by any other business school in the world," he added.

Joint Executive Education on a Global Scale

The Alliance will offer global customized executive education and open enrollment programs at its four dedicated campuses in the U.S., Europe and Asia. As a first step to delivering enhanced value to multinational corporations, a modular general management program for high potential managers will be offered across the four campuses.

The two schools will also develop a number of new courses based on their combined faculty strength. The first will be a course in Global Financial Management; the second will be an MBA Update designed to provide the latest thinking, perspectives and techniques for those who have already earned MBA degrees.

Finally, the two schools will co-brand some existing courses; the first is Advanced Industrial Marketing Strategy, which is currently taught by Wharton and INSEAD faculty in both Philadelphia and Fontainebleau, and by INSEAD in Singapore.

Global MBA Courses Offered

MBA students from both schools will be able to enroll for coursework across four campus locations worldwide--Wharton's in Philadelphia and San Francisco, and INSEAD's in Fontainebleau and Singapore.

In addition, they will be able to participate in unique and exclusive summer elective programs on Wharton's California and INSEAD's Singapore campuses. Credits will be linked between the two schools.

Each school is offering its career management services to participants from the partner school, enhancing the global opportunities for MBA graduates of both.

Center for Global Research and Development

INSEAD and Wharton focus heavily on research as a means of developing new business knowledge. The Alliance will include a new research center to provide enhanced access to corporations and other participating organizations, as well as to raise global awareness of emerging business and societal issues.

Collaboration in Delivery of Ph.D. Courses

The collaboration will include student exchanges, use of technology-supported learning, joint dissertation committees and exchange of faculty.

Faculty Exchanges in Person & via Technology

Faculty from the two schools will expand upon their existing collaboration and visits to conduct research and teach across the four campuses in the Alliance. Wharton and INSEAD pioneered an MBA course on product design and development last year that brought together students at INSEAD and Wharton in a distance-learning program, with full classes and instructors participating on each continent. Such "cyber-exchanges" will allow students at both INSEAD and Wharton to take advantage of specialized elective courses at the other institution without having to travel.

Alliance Leadership

Dr. John Kimberly will manage the alliance as executive director, and will report to the deans of Wharton and INSEAD. Dr. Kimberly is the Henry Bower Professor of Entrepreneurial Studies at Wharton and holds the Novartis Chair in Healthcare Management at INSEAD. He holds appointments as professor in Wharton's Management and Health Care Systems Departments and has spent the last two years at INSEAD as a visiting professor, teaching and conducting research.

Dr. Hubert Gatignon will serve as research director for the Center for Global Research and Development. Dr. Gatignon is the Claude Janssen Chaired Professor of Management at INSEAD and is also INSEAD's Dean of Faculty. Prior to joining INSEAD, Dr. Gatignon was a Professor of Marketing at Wharton.

As part of the Alliance, the dean of each school will join the governance board for the partner school. 

Almanac, Vol. 47, No. 28, April 3, 2001