"Can" the Canned Food Drive for Effective Giving

Expert:

Katherina Rosqueta

Executive Director, Center for High-Impact Philanthropy

School of Social Policy & Practice

University of Pennsylvania

Credentials:

• Expert on philanthropy and high-impact philanthropic giving, particularly during the current economic crisis
• More than 15 years experience in social entrepreneurship, non-profit management, for-profit strategy consulting and philanthropy
• Leader in bringing more reliable information and better metrics so that individual donors can make informed philanthropic decisions

Quote:

“For the same amount of money spent on purchasing goods for a food drive, donors can feed 20 times more families by providing cash, not cans.  Food drives still leave millions hungry; however, by promoting ‘fund’ drives instead of food drives, communities can drop the cost of addressing the hunger problem by an additional 25 percent.”