Annenberg School for Communication

A Guide to the Digital Advertising Industry That’s Watching Your Every Click

February 7, 2012

An except is featured The Daily You: How the Advertising Industry Is Defining Your Identity and Your Worth, the latest book by Joseph Turow of the Annenberg School for Communication.

Article Source: The Atlantic

Romney’s Forceful Body Language Scores in Debate

January 28, 2012

Kathleen Hall Jamieson of the Annenberg Public Policy Center comments on body language.

Article Source: Associated Press

How to Tame Super PAC Ads

January 29, 2012

Kathleen Hall Jamieson of the Annenberg Public Policy Center shares her perspective on super PAC advertisements.

Article Source: CNN

Obama and Incivility: A Presidential Tradition

January 27, 2012

Kathleen Hall Jamieson of the Annenberg Public Policy Center comments on political incivility.

Article Source: USA Today

State of the Union Address Gives Obama Opportunity to Tout Economic Policies

January 25, 2012

Kathleen Hall Jamieson of the Annenberg Public Policy Center discusses the function of President Obama’s State of the Union speech.

Article Source: Bloomberg
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Media Contact:Joe Diorio | jdiorio@asc.upenn.edu | 215-746-1798 January 26, 2012

Penn Research Study Identifies Why Some Young People Choose to Get Tested for STDs and Others Don’t

PHILADELPHIA  – A recent study by researchers from the University of Pennsylvania and the University of Maryland identified the reasons why college-age individuals would be tested for sexually transmitted diseases.  These findings are valuable in developing public health awareness advertising campaigns.        

U.S. Senate Candidates Mine Personal Histories for Stories That Resonate

January 21, 2012

Kathleen Hall Jamieson of the Annenberg Public Policy Center comments on candidates who use personal stories to relate with the public.

Article Source: Hartford Courant

Audio: What Advertisers Are Learning About You Online

January 23, 2012

Joseph Turow of the Annenberg School for Communication is interviewed about his book, The Daily You: How the Advertising Industry Is Defining Your Identity and Your Worth.

Republicans Paint Bleak Picture of USA

January 12, 2012

Kathleen Hall Jamieson of the Annenberg Public Policy Center comments on politicians using religious rhetoric.

Article Source: USA Today

Perry Hopes to Rebound in Two Debates

January 6, 2012

Kathleen Hall Jamieson of the Annenberg Public Policy Center says, “You have to pass a certain threshold to be acceptable, but you don’t have to be the strongest debater.”

Article Source: Fort Worth Star-Telegram