With Sale of Assets, BP Bets on More Deep Wells

July 20, 2010

John Kimberly of the Wharton School says the Gulf oil spill will affect British Petroleum’s future brand.

Article Source: New York Times

Bill Gates' School Crusade

July 15, 2010

Howard Wainer of the Wharton School discusses small school philanthropy.

Article Source: Bloomberg News

Head for the Hills? No Way, He Says

July 15, 2010

Jeremy Siegel of the Wharton School is featured discussing the stock market and his book “Stocks for the Long Run.”

Article Source: New York Times

Analysis: BP Investors Face Tough Road in Court Fights

July 16, 2010

Jill Fisch of the Law School says investors are facing an uphill court battle against British Petroleum.

Article Source: Reuters

Health Care's "Consumer Reports": Helping Doctors Find the Best Treatments for You

July 13, 2010

Craig Umscheid of the School of Medicine and the Penn Medicine's Center for Evidence-Based Practice authors an op-ed on the consumer’s role in doctors’ prescription choices.

Article Source: Huffington Post

When the Bride Takes a Bride, Businesses Respond

July 15, 2010

Katherine Sender of the Annenberg School for Communication comments on the marketability of same-sex marriage and is cited for her book “Business, Not Politics: The Making of the Gay Market.”

Article Source: New York Times

Voices of Experience

July 15, 2010

Mauro Guillen of the Wharton School says continuous relevant research at international business schools is vital.

Letting the Machines Decide

July 13, 2010

Michael Kearns of the School of Engineering and Applied Science says computers are aiding stock market traders in ways experts can’t.

Article Source: Wall Street Journal

Brands and Stores Want Haul Videos

July 13, 2010

Jonah Berger of the Wharton School discusses the importance of consumer authenticity in viral marketing.

4 Reasons Why Texas Beats California in a Recession

July 13, 2010

Robert Inman of the Wharton School discusses the recession on a state-by-state level.

Article Source: Fortune