352 pages | 6 x 9 | 18 illus.
Paper 1996 | ISBN 9780812214260 | $26.50s | Outside the Americas £19.99
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A volume in the series Contemporary Ethnography
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"Kapchan's splendid enthnographic study of women's performance genres in Beni Mellal, Morocco, is an outstanding contribution to gender studies and to the understanding of Middle Eastern society. . . . Through the idiom of social performance, Kapchan paints a vivid picture of the changing domains of household and family. . . . This book will be useful to a broad audience, including those concerned with discourse analysis, the anthropology of gender, and the contemporary Middle East and North Africa."—ChoiceSelected by Choice magazine as an Outstanding Academic Book for 1996
Gender on the Market is a study of Moroccan women's expressive culture and the ways in which it both determines and responds to current transformations in gender roles. Beginning with women's emergence into what has been defined as the most paradigmatic of Moroccan male institutions—the marketplace—the book elucidates how gender and commodity relations are experienced and interpreted in women's aesthetic practices.
Deborah Kapchan compellingly demonstrates that Moroccan women challenge some of the most basic cultural assumptions of their society—especially ones concerning power and authority.