Color Values

Official Colors

Red and blue are the traditional colors for the University of Pennsylvania.

They are as important to the identification program as the logos. To ensure consistency, the University has chosen PMS 201 red and PMS 288 blue as its official colors. The application of these specific colors will create a strong and consistent identity for the University.

The logo can be used in black, white or Penn blue, but no other color is acceptable. Additional information on the Penn Logos, including download information, can be found here.

Colors Used on the Penn Web

The colors below represent the hexadecimal and RGB values of the colors that appear on the central Penn web or in the new downloadable templates.

Color

R

G

B

HEX Value

Dark Blue

Dark blue 001 031 091 011F5B

Gold

Gold 255 204 000 FFCC00

Gray

Gray 102 102 102 666666

Light Blue

Light blue 160 183 224 A0B7E0

Light Gray

       

Light gray square

204 204 204 CCCCCC

Medium Blue

       
Medium blue square 51 102 153 315496

Red

Red 153 000 000 990000