Penn Logos Available for Download
The images on this page are the primary graphic elements of The University of Pennsylvania identification program. Use is authorized only for members of the University community in applications supporting the University's mission. The University reserves the right to deny permission for uses it deems injurious to the interests of the University or members of its community. These images must be used according to the official guidelines (available through Publication Services).
The EPS versions should be used in print publications and the GIF versions should be used online (at the size in which they appear on this page).
More detailed information on Penn logo guidelines is available
in the Logo Style Guide
(http://www.business-services.upenn.edu/publicationservices/pdf/logostyleguide.pdf ) available through Publication Services (formerly known as Creative Communications).
Please use the official renditions of the Penn logo (available below) and do not distort or manipulate the logo in any way.
Specific design recommendations for using the Penn logo:
Examples of correct usage of the Penn logo:
Please use the logo variation
with the dark colored text if you using a white background, 
Please use the logo variation with the white text if you using a colored background.
Downloading the EPS version of the Penn logo
The high resolution EPS (Encapsulated PostScript) format files can be resized without losing any detail. To download the EPS version of a graphic from this page to your desktop, click on the link for the particular EPS that you'd like to download. You will then be prompted to input your PennKey Username and Password. A dialog box will then appear allowing you to save the graphic as a "zip" file to your desktop.You will then need to open the "zip" file using either WinZip or StuffIt.
Downloading the GIF version of the Penn logo
To download the GIF version of a graphic from this page to your desktop, click on the graphic with your mouse, hold down or right-click until a pop-up menu appears, and select the "Save this image as..." option. A dialog box will appear allowing you to save the graphic to your desktop.
Note: You should use the GIF versions of the logo graphics at the size they are shown here. Resizing will hinder legibility and obscure the image. If you need to resize a logo, please use the EPS version.
Please note that your PennKey ID and password will be required to download any of the Penn logos.
- Penn Mark with Shield and University Logotype
- Penn Logo with Shield
- University of Pennsylvania Logotype (type element)
- University of Pennsylvania Shield
Penn Mark with Shield and University Logotype
EPS
width=3.705" height=1.208", scalable
location: http://www.upenn.edu/webguide/style_guide/logo/protected/penn_fulllogo.eps.zip
GIF
width=267 height=88 resolution=72dpi
format: GIF 89a
location: http://www.upenn.edu/webguide/style_guide/logo/penn_fulllogo.gif
Please note that this logo has a transparent background. The blue background appears here to enable you to see the white text.
EPS
width=3.705" height=1.208", scalable
location: http://www.upenn.edu/webguide/style_guide/logo/protected/penn_fulllogo_whtlett.eps.zip
GIF
width=267 height=88 resolution=72dpi
format: GIF 89a
location: http://www.upenn.edu/webguide/style_guide/logo/penn_fulllogo_whtlett-trans.gif.gif
EPS
width=3.704" height=1.204", scalable
location: http://www.upenn.edu/webguide/style_guide/logo/protected/penn_fulllogo_black.eps.zip
GIF
width=267 height=87 resolution=72dpi
format: GIF 89a
location: http://www.upenn.edu/webguide/style_guide/logo/penn_fulllogo_black.gif
EPS
width=4.429" height=1.888", scalable
location: http://www.upenn.edu/webguide/style_guide/logo/protected/penn_fulllogo_reverse.eps.zip
GIF
width=320 height=137 resolution=72dpi
format: GIF 89a
location: http://www.upenn.edu/webguide/style_guide/logo/penn_fulllogo_reverse.gif
Penn Logo with Shield
EPS
width=4.296" height=1.186", scalable
location: http://www.upenn.edu/webguide/style_guide/logo/protected/penn_logo_noname.eps.zip
GIF
width=310 height=86 resolution=72dpi
format: GIF 89a
location: http://www.upenn.edu/webguide/style_guide/logo/penn_logo_noname.gif
Please note that this logo has a transparent background. The blue background appears here to enable you to see the white text.
EPS
width=4.31" height=1.186", scalable
location: http://www.upenn.edu/webguide/style_guide/logo/protected/penn_logo_noname_white.eps.zip
GIF
width=310 height=86 resolution=72dpi
format: GIF 89a
location: http://www.upenn.edu/webguide/style_guide/logo/penn_logo_noname_white.gif
EPS
width=4.296" height=1.186", scalable
location: http://www.upenn.edu/webguide/style_guide/logo/protected/penn_logo_noname_black.eps.zip
GIF
width=310 height=86 resolution=72dpi
format: GIF 89a
location: http://www.upenn.edu/webguide/style_guide/logo/penn_logo_noname_black.gif
EPS
width=4.296" height=1.186", scalable
location: http://www.upenn.edu/webguide/style_guide/logo/protected/zip/penn_logo_noname_288.eps.zip
GIF
width=310 height=86 resolution=72dpi
format: GIF 89a
location: http://www.upenn.edu/webguide/style_guide/logo/penn_logo_noname_288.gif
EPS
width=3.687" height=1.185", scalable
location: http://www.upenn.edu/webguide/style_guide/logo/protected/penn_logo_noname_rev.eps.zip
GIF
width=348 height=132 resolution=72dpi
format: GIF 89a
location: http://www.upenn.edu/webguide/style_guide/logo/penn_logo_noname_reversed.gif
University of Pennsylvania Logotype
EPS
width=3.809" height=0.269", scalable
location: http://www.upenn.edu/webguide/style_guide/logo/protected/logotype_288.eps.zip
GIF
width=275 height=20 resolution=72dpi
format: GIF 89a
location: http://www.upenn.edu/webguide/style_guide/logo/logotype_288.gif
EPS
width=3.809" height=0.269", scalable
location: http://www.upenn.edu/webguide/style_guide/logo/protected/logotype_black.eps.zip
GIF
width=275 height=20 resolution=72dpi
format: GIF 89a
location: http://www.upenn.edu/webguide/style_guide/logo/logotype_black.gif
EPS
width=4.478" height=1.02", scalable
location: http://www.upenn.edu/webguide/style_guide/logo/protected/logotype_white.eps.zip
GIF
width=323 height=74 resolution=72dpi
format: GIF 89a
location: http://www.upenn.edu/webguide/style_guide/logo/logotype_white.gif
University of
Pennsylvania Shield
The University of Pennsylvania Shield may be used
by itself for those occasions when the logo is inappropriate.
It is also a way to identify Penn as part of the “Ivy
League.” The Shield is available with or without the banner.
EPS
width=1.059" height=1.186", scalable
location: http://www.upenn.edu/webguide/style_guide/logo/protected/shield.black.eps.zip
GIF
width=77 height=87 resolution=72dpi
format: GIF 89a
location: http://www.upenn.edu/webguide/style_guide/logo/shield.black.gif
EPS
width=1.059" height=1.186", scalable
location: http://www.upenn.edu/webguide/style_guide/logo/protected/shield.color.eps.zip
GIF
width=77 height=87 resolution=72dpi
format: GIF 89a
location: http://www.upenn.edu/webguide/style_guide/logo/shield.color.gif
University of Pennsylvania Shield
with Banner
The banner bears the Latin motto Leges Sine Moribus
Vanae, "Laws without morals are useless." The Shield
with banner should not be combined with either the Penn Mark or
the University logotype.
EPS
width=1.567" height=1.347", scalable
location: http://www.upenn.edu/webguide/style_guide/logo/protected/shield.bl.solid.eps.zip
GIF
width=113 height=97 resolution=72dpi
format: GIF 89a
location: http://www.upenn.edu/webguide/style_guide/logo/shield.bl.solid.gif
EPS
width=1.567" height=1.347", scalable
location: http://www.upenn.edu/webguide/style_guide/logo/protected/shield.two-color.eps.zip
GIF
width=113 height=98 resolution=72dpi
format: GIF 89a
location: http://www.upenn.edu/webguide/style_guide/logo/shield.two-color.gif
Note:
- UPHS logos are available through http://www.uphs.upenn.edu/branding/logos/















